Pack 283

We were tasked with refreshing the brand identity for Cub Scout Pack 283 of Wayzata, Minnesota, as they celebrate their 75th year. The new brand needed to represent the fun, vibrant and adventurous spirit of the Pack while welcoming all genders. Pack 283 recently opened its doors for both boys and girls and the new brand had to reflect the progressive movement of the club. The aesthetic focuses on the great outdoors, opportunity and the experiences that come with the territory, while symbolizing where Pack 283 is now, where it will go and the adventures that lay ahead.

DESIGNED WHILE AT SUSSNER DESIGN CO

 
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